New partnership with retail S4RB hits US media
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New partnership with retail S4RB hits US media

Warwick Analytics’ new partnership with grocery retail technology specialist Solutions for Retail Brands (S4RB) has been published in various US trade media.

Solutions for Retail Brands (S4RB) has partnered with Warwick Analytics to integrate PrediCX natural language processing into its Affinitysolution, offering a higher level of insight than existing sentiment analysis solutions. The partnership will enable grocery retailers to utilise machine learning and AI to generate detailed analysis about the root causes of customer sentiment, emotion and intent as well as the reasons for customer churn.

The partnership has been publicised by popular US trade press The Shelby Report and My Private Brand.

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